PHX Fisioterapia Logo
- Client
- PHX Fisioterapia
- Year
- 2021
- Production
- Freelance
- Provided services
- Logo Design
- Used resources
Logo created for PHX Fisioterapia. Based on the brand name, literal representations of a phoenix were used alongside a spinal column formed by points.
The colors used were red and blue. Red represents vitality and matches the symbolism of the phoenix, which represents life and its cycles, rebirth, and overcoming. Blue conveys the idea of trust, security, patience, and productivity.
In some places, a third color option was used, purple, which represents nobility, power, and intuition.
For the typography, simple sans serif fonts were chosen, but they have a bit of style..


Since the logo has several gradients, I created a simple version of the logo:


I also created negative versions of the logo:




I also created black and white versions and monochromatic versions of the logo:




Logo usage examples
